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    Slow, Costly Development?
    Launch Faster with Our Accelerators
    Many eCommerce builds take months, draining your time and resources. Our eCommerce Accelerators helps you launch your store in weeks, not months, by speeding up development with pre-built components, streamlined processes, and proven workflows, getting your store live faster without sacrificing customization.
    SEO and Performance Struggles?
    Build for Speed and Search Success
    Slow sites frustrate customers and hurt conversions, while poor SEO makes it harder for them to find you. Our SEO & Development Best Practices optimize site speed, technical SEO and content structure, ensuring your store ranks higher, loads faster and provides a seamless user experience.
    Lack of Customization and Scalability?
    Build a Flexible Framework that Grows with You
    Many platforms offer limited flexibility, forcing businesses into rigid templates that don’t evolve as they grow. Our accelerator provides a flexible framework, whether you need deep integrations with ERP, CRM, or marketing tools, or plan to scale from DTC to B2B, we offer a composable foundation that adapts to your unique needs.
    No Ongoing Support?
    Work with a Long-Term Partner, Not Just a One-Time Developer
    Launching your store is just the beginning. Without ongoing strategy and maintenance, your site can quickly fall behind. Our team of eCommerce strategists, developers, UX designers and CRO specialists, based in the UK and US with 15+ years of experience, provide expert guidance to help you adapt, scale and stay ahead in a competitive market.
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    Industries

    Accelerating eCommerce Success Across Industries

    We bring industry-specific expertise to help businesses overcome their unique challenges with tailored eCommerce solutions that drive growth and efficiency.

    Beyond The Launch

    Ongoing Support for Long-Term Success

    Launching your eCommerce store is just the beginning. To stay competitive, you need a site that is continuously optimized, maintained, and enhanced as your business grows. Our Managed Services and Optimization Services provide the technical expertise and strategic guidance needed to keep your store running at peak performance.

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    Managed Services

     

     

    Code Management: We provide ongoing management of your code repository, keeping your platform up to date with the latest technology. This includes essential updates to support new features, integrations, and performance enhancements.

     

    Bug Management: Through proactive monitoring and preventive maintenance, we track and resolve issues before they impact your customers. Our team provides rapid response to bugs and errors, ensuring a seamless shopping experience.

     

    Routine Updates: We continuously monitor and update third-party apps, plugins, and platform features to prevent compatibility issues and security risks. Planned maintenance ensures your infrastructure remains stable and high-performing.

     

    Feature Management/Roadmapping: We help you plan for the future with a structured feature backlog and roadmap, tracking new opportunities for site enhancements. Our team ensures all stakeholders stay informed on native platform updates and emerging eCommerce trends.

     

    Strategic Business Reviews: To keep your eCommerce strategy aligned with business goals, we offer bi-annual or quarterly reviews, providing insights into performance, KPI improvements, and recommendations for site optimization and future features.
    Optimization Services

     

     

    Technical SEO Management: We provide ongoing SEO optimization to ensure your site is fully optimized for search engine crawling, indexing, and ranking. This includes comprehensive site audits to identify technical issues such as crawl errors, broken links, slow page speeds, and mobile-friendliness issues, along with structural improvements to boost search visibility and site performance.

     

    Competitive Analysis and Strategic Planning: Success in eCommerce requires a competitive edge. Our team conducts in-depth analysis of keyword targeting and content strategy, backlink profiles and technical SEO, industry trends and best practices, as well as benchmarking against competitors. This insight helps refine your SEO approach, uncover untapped opportunities, and strengthen your digital presence.

     

    Customer Journey Optimization: Understanding how customers interact with your site is key to boosting conversion rates. Our experts analyse and refine the entire customer journey, removing friction points and improving navigation. We enhance the user experience to create a seamless and intuitive path to purchase. Personalized recommendations further increase engagement and drive sales.
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    Partners

    Built on Scalable and Secure Technologies

    Our eCommerce Accelerators are built on scalable, secure technologies to ensure seamless performance and growth. We leverage leading platforms like BigCommerce and Shopify, robust cloud infrastructure, and best-in-class integrations to support your business at every stage of scaling.

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    Patchworks
    Klaviyo
    Gorgias
    Algolia
    Aftership
    Avalara

    "Codal’s expertise has helped us track, re-engage, and convert customers, turning one-time buyers into lifelong fans. Their knowledge extends beyond just our business, drawing from a portfolio of great brands, which means we benefit from insights across the industry. With their support, we’ve expanded into B2B, offering our wholesale customers a more tailored experience, increasing revenue, and growing our brand beyond what we could do alone."

    Justin Parker
    Director of eCommerce at Origin USA

    "Codal is an outstanding group to work with! They are prompt, receptive, and very flexible. We’ve used them for several years to handle a large chunk of dev work on our Bigcommerce website and they’ve been a great asset in helping us complete large projects on time. They have been very supportive in responding to last-minute needs when there are fires to be put out and have worked with us when we needed them for more work than we scheduled for the month. The project managers are friendly and responsible and they have a great team of developers that strive to meet all your website needs!"

    Aaron Denney
    eCommerce Manager at Demdaco

    "Codal has been an invaluable extension of our team for several years. They're organized, understand our vision, and keep us ahead of industry trends. In the competitive eCommerce landscape, our website is our first impression, and Codal has helped us deliver an exceptional customer experience that sets us apart."

    Mikayla Moulton
    Director of Marketing at TrueCable

    "Codal and their team have impressed us with their exceptional ability to break down complex challenges and deliver straightforward, effective solutions. They consistently meet deadlines, tackle issues with a sense of urgency that’s rare to find, and proactively identify problems before they even arise, offering solutions before we know we need them. Their expertise has not only made them a pleasure to work with but has also saved us significant time and money"

    Chris Roell
    Founder of GrowthPharm

    Our Experts

    Ecommerce Expertise

    Success in eCommerce goes beyond a website, it requires strategy, industry expertise, and continuous optimization. With over 15 years of experience, Codal helps global brands navigate digital transformation, enhance customer experiences, and drive scalable growth. Our UK and US-based team of strategists, developers, and UX specialists ensure you make the right decisions, avoid costly missteps, and build a high-performing eCommerce ecosystem. Whether launching a new store or migrating platforms, Codal is your trusted partner in digital strategy, UX, and cutting-edge technology.

    eCommerce

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    Joe Comins

    Director of Strategy, eCommerce

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    Wayne Stratbucker

    Wayne Stratbucker

    eCommerce Product Strategist

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    Ethan Kirchberg

    Ethan Kirchberg

    Client Solutions Associate

    eCommerce

    Poppy Denyer

    Poppy Denyer

    Senior eCommerce Product Manager at Codal

    Contact Us

    Accelerate, Optimize, and Grow. Talk to Our Experts.