Codal Case Study: CallPotential | UX Design & Development

call potential

Being More Than An Agency

UX DESIGN
DEVELOPMENT

BY THE NUMBERS

7M+

CALLS
TRACKED

$57M

COLLECTED
VIA AUTOMATED REMINDERS

FOLLOW UPS
COMPLETED

TECHNOLOGIES

CallPotential is an advanced set of software tools that automate the many everyday processes of business, saving self-storage operators time and significantly increasing profits.

In order to completely transform the archaic industry of self-storage, Codal’s designers needed to understand every single opportunity for technological assistance. On the web side of the UX process, Codal’s designers crafted an elegant two-part solution.

One design accommodated for the need to inform potential customers of CallPotential’s capabilities in an accurate and appealing way, while the other accounted for management needs.

CUSTOM INTEGRATIONS

Codal custom-designed CallPotential APIs from scratch, ones that could be robust enough to serve their clients no matter the infrastructure.

UX DESIGN

Codal designed a sensible and intuitive user experience for both the customer-facing and administrative sides of the platform, even developing a training and tutorial program for CallPotential’s clients and customers.

DATA SECURITY

Previous iterations of call center management systems like CallPotential were often saddled with outdated or obsolete security measures. Codal’s main concern was modernizing components to provide the most streamlined and efficient protocols possible.