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The new era of B2B AI ordering live session: How enterprise teams scale smarter with Shopify

The new era of B2B AI ordering live session: How enterprise teams scale smarter with Shopify

Join our live session to learn how Codal and Shopify help enterprise B2B teams operationalize AI-assisted commerce workflows that improve speed to order, reduce manual handling, and strengthen governance across complex buying journeys. Learn from our experts how to replace fragmented manual workflows with AI-assisted commerce.

clock April 22nd, 2026

10:00am - 10:45am CST

Shopify Shopify sponsored live session

What you'll learn in this session

Modern B2B scaling is often stalled by fragmented inputs, causing chaos of orders arriving via messy emails, unformatted PDFs, and rigid legacy EDI. If your team is still manually validating quotes or checking stock line-by-line, you aren’t just wasting time, you’re hitting a growth ceiling that headcount alone can’t fix.

This live session will help you learn how to:

Learn to identify what is slowing your growth in your current workflow and replace them with AI-assisted ingestion that turns unstructured data into governed commercial actions.

Shopify

See how Shopify B2B and Shopify Flow act as the center of your operation, allowing you to automate high-volume logic without sacrificing enterprise-grade oversight.

growth icon

Shift your strategy from linear manual handling to an automated ecosystem designed to process 10x the volume with 100% accuracy.

Key takeaways

The live session gives you expert perspectives into:

Custom platforms & integrations Custom platforms & integrations

How manual B2B workflows slow growth and increase operational overhead

Strategy & discovery Strategy & discovery

How AI-assisted workflows can turn fragmented order inputs into governed commercial actions

Content management systems (CMS) Content management systems (CMS)

How Shopify B2B and Shopify Flow support scalable, automation-ready ordering operations

Custom development Custom development

How Shopify’s infrastructure supports high-volume, automated B2B logic.

Digital interface showing an AI agent ordering green sneakers on a Shopify store with chat bubbles saying "Add to cart please" and "Your size is 11."

Meet the speakers

Joe Commins Headshot

Joe Comins

Director of Strategy, eCommerce at Codal

Joe Comins is a seasoned eCommerce strategist who helps enterprise brands modernize their operations by replacing fragmented manual workflows with AI-assisted commerce. He excels at translating complex B2B buying journeys into automated, data-driven strategies that leverage Shopify to improve speed-to-order and reduce operational overhead. At Codal, Joe focuses on helping teams scale smarter by aligning technical innovation with measurable business outcomes.

Read Joe’s full bio

Nick Horton

Partner Solutions Architect at Shopify

Nick has spent over 15 years working as a solutions architect and system integrator delivering enterprise commerce solutions. He has led complex B2B commerce implementations for large enterprise merchants, helped major brands deliver cutting-edge D2C experiences, and guided organizations through platform migrations and digital transformation initiatives. His background spans both the agency and platform sides of the commerce ecosystem, giving him a unique perspective on how to architect solutions that scale.

Read Nick’s full bio

Poppy Denyer

Principal Product Manager, eCommerce at Codal

Poppy bridges the gap between complex business goals and high-impact digital experiences, currently leading strategy for enterprise B2B and eCommerce migrations and complex implementations, while architecting solutions for the unique challenges of B2B commerce.

Read Poppy’s full bio
Joe Commins Headshot

Joe Comins

Director of Strategy, eCommerce at Codal

Joe Comins is a seasoned eCommerce strategist who helps enterprise brands modernize their operations by replacing fragmented manual workflows with AI-assisted commerce. He excels at translating complex B2B buying journeys into automated, data-driven strategies that leverage Shopify to improve speed-to-order and reduce operational overhead. At Codal, Joe focuses on helping teams scale smarter by aligning technical innovation with measurable business outcomes.

View Joe's Linkedin

Nick Horton

Partner Solutions Architect at Shopify

Nick has spent over 15 years working as a solutions architect and system integrator delivering enterprise commerce solutions. He has led complex B2B commerce implementations for large enterprise merchants, helped major brands deliver cutting-edge D2C experiences, and guided organizations through platform migrations and digital transformation initiatives. His background spans both the agency and platform sides of the commerce ecosystem, giving him a unique perspective on how to architect solutions that scale.

View Nick's Linkedin

Poppy Denyer

Principal Product Manager, eCommerce at Codal

Poppy bridges the gap between complex business goals and high-impact digital experiences, currently leading strategy for enterprise B2B and eCommerce migrations and complex implementations, while architecting solutions for the unique challenges of B2B commerce.

View Poppy's Linkedin