Establishingasuperioronlinepresenceforaninnovativebrandinthemobilebankingspace

MANTL helps modernize banks and credit unions with an innovative platform that streamlines the onboarding process for both consumer and business accounts.

The challenge

• Understand the high-level features and functionality included in the consumer-account and/or the business-account opening product.
• Learn about the platform’s key benefits, like the fact that it can increase account application submissions by 4x.
• View case studies to see real-life examples of how MANTL has helped banks enhance their customer experience.
• Request a product demo from anywhere on the site.

The solution

Optimizing MANTL's product pages and CTAs for a seamless multi-service experience

The result

• Components across the site that allow future additions of content whilst remaining on brand.
• Locked case studies that site visitors can download by providing their contact information, which helps generate leads for the sales team. This also helps optimize follow-up emails to prospects, as the salesperson can formulate their messaging based on the specific case study that was requested.
• A new resource library that includes copy and media for a range of audiences—with the added benefit of locking particular materials, then delivering them to visitors that have submitted interest.
• An internal landing page builder to help the sales team create tailored landing pages for events and unique marketing campaigns, without going off brand.
• A careers portal integration with Greenhouse’s recruiting software, so users can view and apply for jobs without having to leave the MANTL site.
• An enhanced sales funnel that integrates with Marketo’s marketing automation software. The site can now remember if a visitor has already provided their contact information, so they don’t get asked to provide it again, and can continue accessing unlocked materials.