Before You Rebuild or Launch eCommerce: How to Grow B2B Sales Without Getting Stuck in Outdated Systems

See how B2B sellers like LubeTech, ISG, and Master of Malt are scaling faster, reaching more customers, and growing revenue, without getting trapped by outdated tech or expensive rebuilds. Join BigCommerce, Codal, and Patchworks to learn how forward-thinking manufacturers, whether launching eCommerce for the first time or replacing legacy systems, are building flexible operations built to grow.

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Why Most Manufacturers Struggle with eCommerce

Legacy platforms, ERP workarounds, and disconnected systems slow down your team, drive up costs, frustrate customers, and make it nearly impossible to scale. Worse, launching eCommerce without the right architecture can lock you into years of rework, wasted spend, and missed revenue.

There’s a Smarter Way to Grow

The most successful manufacturers aren’t upgrading for the sake of it, they’re building eCommerce systems designed for speed, flexibility, and long-term growth. They’re connecting the tools they need, automating what slows them down, and making smarter tech investments that unlock new revenue.