Codal Case Study: HoneyCanDo | UX Design & Development

HoneyCanDo

Launching to Market, Fast

UX DESIGN
DEVELOPMENT

BY THE NUMBERS

$35,000+

YTD
SALES

$113

AVERAGE
ORDER VALUE

7.6%

RETURNING
CUSTOMER RATE

TECHNOLOGIES

A storage and organization company whose mission is to rid the world of chaos, Honey Can Do is an online retailer that offers its customers nearly 2,000 items to help organize any room in the home.

As an established wholesale retailer, Honey Can Do’s products can be found in big box stores like Target and Walmart. But the housewares company was also looking to increase their presence and activity in their own B2C channel. Unsatisfied with their lackluster eCommerce platform, Honey Can Do sought Codal’s UX design services to transform their website in time for Black Friday.

UX DESIGN

Codal utilized a card-based design, conveying a sense of clean, crisp organization that perfectly mirrored HoneyCanDo’s storage products.

RAPID DEVELOPMENT

Because Codal is a certified Shopify Plus partner, Honey Can Do’s migration to Shopify Plus was smooth and quick enough to be launched in time for Black Friday.

CONVERSION OPTIMIZATION

With a reorganized structure and a more strategic emphasis on certain products, it became effortless for customers to navigate and make a purchase.

"We talked to a larger agency and a much smaller one, but Codal was a perfect blend, offering the expertise and the resources without the hierarchy of a large business."