As an established wholesale retailer, Honey Can Do’s products can be found in big box stores like Target and Walmart. But the housewares company was also looking to increase their presence and activity in their own B2C channel. Unsatisfied with their lackluster eCommerce platform, Honey Can Do sought Codal’s UX design services to transform their website in time for Black Friday.
Codal utilized a card-based design, conveying a sense of clean, crisp organization that perfectly mirrored HoneyCanDo’s storage products.
Because Codal is a certified Shopify Plus partner, Honey Can Do’s migration to Shopify Plus was smooth and quick enough to be launched in time for Black Friday.
With a reorganized structure and a more strategic emphasis on certain products, it became effortless for customers to navigate and make a purchase.
"We talked to a larger agency and a much smaller one, but Codal was a perfect blend, offering the expertise and the resources without the hierarchy of a large business."