How to Build a Headless eCommerce Experience [eBook]

Gibson Toombs
February 1st, 2021

If you’re thinking about trading in your company’s traditional eCommerce setup for a headless system, we’d love to chat with you. 

Many well-known brands have recently made the switch to headless commerce, and are experiencing a boost in conversion rates, stronger customer engagement, and increased customer retention as a result. 

Headless commerce refers to the process of decoupling the front-end presentation layer of an online store from its back-end eCommerce functionality. This gives marketing and development teams more flexibility in modifying and adding new features and content to the customer-facing side of websites, mobile apps, and other digital touchpoints. 

For brands focused on creating seamless, personalized shopping experiences for consumers across multiple platforms and devices, going headless is a no-brainer, particularly in highly competitive industries like retail and travel. 

There are many factors to consider when switching to headless. What eCommerce platform will you use to manage product information and execute transactions? How many digital channels will you be selling products on? Which content management system (CMS) will be the most efficient? Would your customers benefit from a digital experience platform (DXP) or progressive web application (PWA)? 

As experts in the world of eCommerce, web development, and UX design, we can help guide you through this transition. With an extensive set of eCommerce technology partners, such as BigCommerce and Shopify, we’re confident in our ability to design and implement a headless architecture that helps grow your online business. 

Interested in learning more about headless commerce? In our eBook, How to Build a Headless eCommerce Experience, we explore the key differences between traditional and headless commerce, the top benefits of adopting a headless approach, examples of headless commerce success stories, and how to get started building a headless system for your brand.

Download the free eBook today!

Gibson Toombs

Gibson Toombs

Gibson Toombs is a Technical Content Writer at Codal. His writing career began in 2015 after graduating from the University of Oregon School of Journalism and Communication. Since then, he has worked on many projects, covering a wide range of technical topics, from solar energy to cybersecurity. When he’s not taking complex ideas and turning them into easily-digestible pieces of content, Gibson can be found playing guitar and writing songs at his apartment in Chicago.


business & marketing

What’s it like to work with Codal?


Load balancing: Is your website ready for peak sales season?